{"id":7438,"date":"2023-04-24T15:23:40","date_gmt":"2023-04-24T14:23:40","guid":{"rendered":"https:\/\/www.castle-strategy.co.uk\/?page_id=7438"},"modified":"2023-07-12T11:47:39","modified_gmt":"2023-07-12T10:47:39","slug":"building-value-increasing-prices","status":"publish","type":"page","link":"https:\/\/www.castle-strategy.co.uk\/services\/building-value-increasing-prices\/","title":{"rendered":"Building Value, Increasing Prices"},"content":{"rendered":"
[et_pb_section fb_built=”1″ admin_label=”Top Banner Section” _builder_version=”4.19.4″ _module_preset=”default” background_image=”https:\/\/www.castle-strategy.co.uk\/wp-content\/uploads\/building-value-3.jpg” global_colors_info=”{}”][et_pb_row column_structure=”3_5,2_5″ make_equal=”on” custom_padding_last_edited=”on|phone” module_class=”intro-panel” _builder_version=”4.16″ _module_preset=”default” width_tablet=”” width_phone=”95%” width_last_edited=”on|phone” min_height=”360px” custom_padding=”0px||0px||false|false” custom_padding_tablet=”” custom_padding_phone=”” global_colors_info=”{}”][et_pb_column type=”3_5″ _builder_version=”4.16″ _module_preset=”default” background_enable_color=”off” custom_css_main_element=”display: flex;||flex-direction: column;||justify-content: flex-end;” global_colors_info=”{}”][et_pb_text admin_label=”Heading & Intro Text” module_class=”intro-panel” _builder_version=”4.19.4″ _module_preset=”default” header_text_color=”#ffffff” header_3_text_color=”#ffffff” background_enable_color=”off” custom_padding=”40px|40px|30px|40px|false|false” custom_padding_tablet=”” custom_padding_phone=”30px|20px||20px|false|false” custom_padding_last_edited=”on|desktop” global_colors_info=”{}”]<\/p>\n
[\/et_pb_text][\/et_pb_column][et_pb_column type=”2_5″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Intro Text 1000px” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_row custom_padding_last_edited=”on|phone” _builder_version=”4.16″ _module_preset=”default” max_width=”1000px” custom_padding=”80px|0px|80px|0px|false|true” custom_padding_tablet=”” custom_padding_phone=”40px|0px|30px|0px|false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” header_3_text_color=”#095aa6″ hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″]<\/p>\n
It does not need to be that way. There are easy steps you can take to ensure you have clients who are a pleasure to work with and who pay you well.<\/p>\n
<\/a><\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ disabled_on=”off|off|off” admin_label=”Challenges 5050 Section” _builder_version=”4.16″ _module_preset=”default” background_enable_color=”off” custom_padding=”0px||0px||true|false” global_colors_info=”{}”][et_pb_row column_structure=”1_2,1_2″ use_custom_gutter=”on” gutter_width=”1″ make_equal=”on” module_class=”textImageRow reorder” _builder_version=”4.19.4″ _module_preset=”default” background_enable_color=”off” background_enable_image=”off” width=”100%” max_width=”100%” custom_padding=”0px||0px||true|false” border_width_top=”1px” border_color_top=”#edf1f4″ border_width_bottom=”1px” border_color_bottom=”#edf1f4″ global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.16″ _module_preset=”default” background_color=”#edf1f4″ background_enable_image=”off” custom_padding=”5%|5%|5%|5%|true|true” global_colors_info=”{}”][et_pb_text admin_label=”Heading Text” _builder_version=”4.19.4″ _module_preset=”default” custom_margin=”||5.82%||false|false” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.19.4″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n If you have been in business for a couple of years you will be starting to realise achieving your dreams is not as easy as you first thought<\/strong>. Where do you start and what direction do you go in?<\/p>\n As you start to scale, or think about scaling, you see that there is just not enough money<\/strong> to hire good people, pay on costs, training, sick pay and more. Assuming you do manage to hire good people you find that they are not able to replicate your success. What is common sense to you and comes naturally, does not to employees.<\/p>\n You may have found that there are many competitors and your business looks just the same as them<\/strong>. It can be difficult to differentiate your services from those of your competitors, and it may be hard to convince potential clients to choose your business over others.<\/p>\n Assuming you have been able to move your clients to a monthly retainer, the next challenge is retain your clients long term<\/strong>. Losing clients can have a significant impact on your business’s bottom line, and it can be challenging to keep clients satisfied and engaged with the services you provide.<\/p>\n All of this means an increase in your workload. It can be challenging to manage that workload and ensure that your clients continue to receive high-quality services. Service-based businesses must find ways to balance workload and maintain quality standards<\/strong>.<\/p>\n [\/et_pb_text][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.19.4″ _module_preset=”default” background_color=”#edf1f4″ background_image=”https:\/\/www.castle-strategy.co.uk\/wp-content\/uploads\/business_challenges.jpg” custom_padding=”5%|5%|5%|5%|true|true” global_colors_info=”{}”][et_pb_text admin_label=”Empty Text 300px high” _builder_version=”4.16″ _module_preset=”default” min_height=”300px” global_colors_info=”{}”][\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”FLIP Business 5050 Background Section” _builder_version=”4.16″ _module_preset=”default” background_enable_color=”off” custom_padding=”0px||0px||true|false” global_colors_info=”{}”][et_pb_row column_structure=”1_2,1_2″ use_custom_gutter=”on” gutter_width=”1″ make_equal=”on” module_class=”textImageRow” _builder_version=”4.19.4″ _module_preset=”default” background_enable_color=”off” width=”100%” max_width=”100%” custom_padding=”0px||0px||true|false” global_colors_info=”{}”][et_pb_column type=”1_2″ module_class=”imageColumn” _builder_version=”4.19.4″ _module_preset=”default” background_enable_color=”off” background_image=”https:\/\/www.castle-strategy.co.uk\/wp-content\/uploads\/J2BL_overview.jpg” global_colors_info=”{}”][et_pb_text admin_label=”Empty Text 300px high” _builder_version=”4.16″ _module_preset=”default” min_height=”300px” global_colors_info=”{}”][\/et_pb_text][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.16″ _module_preset=”default” background_color=”#edf1f4″ custom_padding=”5%|5%|5%|5%|true|true” global_colors_info=”{}”][et_pb_text admin_label=”Heading Text” _builder_version=”4.19.4″ _module_preset=”default” custom_margin=”||5.82%||false|false” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_text admin_label=”Intro Text” _builder_version=”4.19.4″ _module_preset=”default” custom_margin=”||10px||false|false” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.19.4″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n Our “Jump to The Big Leagues” (J2BL) course walks you through the six practical steps that show you exactly what\u00a0<\/strong>you need to change, and more importantly,\u00a0how\u00a0<\/strong>to do it. Here is a summary of those six steps that will transform your business.<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Strategic Planning Section” _builder_version=”4.16″ _module_preset=”default” background_enable_color=”off” custom_margin=”60px||60px||false|false” custom_margin_tablet=”” custom_margin_phone=”30px||30px||false|false” custom_margin_last_edited=”on|phone” global_colors_info=”{}”][et_pb_row _builder_version=”4.16″ _module_preset=”default” max_width=”1000px” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text admin_label=”Heading Text” _builder_version=”4.19.4″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_text admin_label=”Intro Text” _builder_version=”4.19.4″ _module_preset=”default” custom_margin=”||10px||false|false” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.19.4″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n When I started developing these materials it took me three years to get it right and it was a bumpy journey, to say the least. Now, clients complete this programme in as little as 6 weeks<\/strong>. If you have had a drop in business due to the pandemic I am sure some of you will complete it faster than that.<\/p>\n Once on the course, you will have all the support you need<\/strong> to find the success you are looking for. This includes:<\/p>\n If you want to fast track things in as little as two weeks<\/strong> we offer a full support programme. We get our sleeves rolled up and are available everyday to support you, remove blocks and get work done.<\/p>\n Our most popular programme offers you regular support for 6 months<\/strong>, access to all video tutorials, templates and resources. It allows you to go at your speed, and balance other work pressures you have. Some complete it in as little as 6 weeks whilst others use the support for the full 6 months to test and refine processes and documents.<\/p>\n For those of you confident you do not need much support, or maybe you have a tight budget there is a self-study option<\/strong>. This programme takes you step by step through everything you need to do and how to do it. With access to all video tutorials, templates and case studies to support you and ensure you get the results you are looking for.<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Successful Strategy Section” _builder_version=”4.16″ _module_preset=”default” background_color=”#edf1f4″ custom_margin=”60px||60px||false|false” custom_margin_tablet=”” custom_margin_phone=”30px||30px||false|false” custom_margin_last_edited=”on|phone” global_colors_info=”{}”][et_pb_row module_class=”grey-background-row” _builder_version=”4.16″ _module_preset=”default” max_width=”1000px” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text admin_label=”Heading Text” _builder_version=”4.19.4″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.19.4″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n First this programme moves you to “Valued Partner” status in the eyes of your clients<\/strong>, rather than you simply being seen as just another service povider. Your clients will look up to you and value your input. Past clients have been invited to Board and Management meetings after doing this programme or given a place on the company website or organisational structure diagram.<\/p>\n Things that once seemed difficult or uncomfortbale such as sales meetings, branding and messaging work or introducing price increases become easy and comfortable<\/strong>. You again enjoy getting up for work each morning and love the various tasks involved with running a sucessful company.<\/p>\n Success from past clients include<\/strong> an SEO company that generated an additional \u00a323,760 per year, an HR company who jumped turnover from \u00a330,000 to around \u00a350,000 and a marketing company who found 9 new clients generating \u00a360,000 per year, and their clients moved from an hourly rate to monthly retainers.<\/p>\n <\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Testimonial Section” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_row _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text admin_label=”Intro Text” _builder_version=”4.19.4″ _module_preset=”default” header_2_text_color=”#ffffff” custom_padding=”30px||||false|false” custom_padding_tablet=”” custom_padding_phone=”0px||||false|false” custom_padding_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,1_3,1_3″ make_equal=”on” _builder_version=”4.16″ _module_preset=”default” background_enable_color=”off” module_alignment=”center” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.16″ _module_preset=”default” background_color=”#edf1f4″ global_colors_info=”{}”][et_pb_team_member name=”Andy Johnston” position=”Founder, Designer, and Illustrator – Eido Studio” image_url=”https:\/\/www.castle-strategy.co.uk\/wp-content\/uploads\/andy_johnston_graphic_design.jpg” admin_label=”Scott Brewster Person” _builder_version=”4.19.4″ _module_preset=”default” header_font=”|600|||||||” header_text_color=”#095aa6″ body_font=”||||||||” custom_padding=”20px|20px|20px|20px|false|false” global_colors_info=”{}”]<\/p>\n “I participated in Ewan\u2019s Jump to the Big Leagues programme. It was a fantastically designed course with a wealth of information that I will be going back to again and again.<\/p>\n Ewan provided an outstanding level of support and tailored advice. He understood where I was as a business and consequently helped me build good foundations for the future.<\/p>\n I\u2019m excited for the way ahead, and am enthusiastically recommending Ewan to others who want to take a leap forward.”<\/p>\n [\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.16″ _module_preset=”default” background_color=”#edf1f4″ global_colors_info=”{}”][et_pb_team_member name=”Jon Norton” position=”Managing Director – Barefoot Accounting” image_url=”https:\/\/www.castle-strategy.co.uk\/wp-content\/uploads\/jon_norton_accountant.jpg” admin_label=”Peter Barker Person” _builder_version=”4.19.4″ _module_preset=”default” header_font=”|600|||||||” header_text_color=”#095aa6″ body_font=”||||||||” custom_padding=”20px|20px|20px|20px|false|false” global_colors_info=”{}”]<\/p>\n “Fantastic programme! Very clearly laid out and I found it easy to implement alongside running my business. This led to me seeing results very quickly.<\/p>\n The sales process became more of a natural and open conversation, rather than feeling awkward.<\/p>\n It helped me improve my services so that new (and existing) clients were happy to pay more.\u201d<\/p>\n [\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.16″ _module_preset=”default” background_color=”#edf1f4″ global_colors_info=”{}”][et_pb_team_member name=”Sheen Doyle” position=”Outsourced HR Director – The Really Useful HR Company” image_url=”https:\/\/www.castle-strategy.co.uk\/wp-content\/uploads\/Sheena_Doyle_HR.jpg” admin_label=”Alasdair Corbett Person” _builder_version=”4.19.4″ _module_preset=”default” header_font=”|600|||||||” header_text_color=”#095aa6″ body_font=”||||||||” custom_padding=”20px|20px|20px|20px|false|false” global_colors_info=”{}”]<\/p>\n \u201cI am so glad that I decided to embark on the J2BL course. I found it incredibly useful and practical and very suited to my learning style. Each module was full of information that can be transferred into your business immediately and you can see immediate positive improvement.<\/p>\n Some of the tools I have been introduced to are now an integral part of my business and everything was relevant. I have begun to engage bigger clients and realise my true worth and value to my clients. I would highly recommend it.\u201d<\/p>\n [\/et_pb_team_member][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Contact Form Section” _builder_version=”4.16″ _module_preset=”default” custom_margin=”40px||60px||false|false” custom_margin_tablet=”” custom_margin_phone=”0px||30px||false|false” custom_margin_last_edited=”on|desktop” global_colors_info=”{}”][et_pb_row custom_padding_last_edited=”on|phone” _builder_version=”4.16″ _module_preset=”default” custom_padding=”40px|40px|0px|40px|false|false” custom_padding_tablet=”” custom_padding_phone=”20px|5px|0px|10px|false|false” border_width_all=”1px” border_color_all=”#d9dfe4″ global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text admin_label=”Heading Text” _builder_version=”4.19.4″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_text admin_label=”Get In Touch Text” _builder_version=”4.21.0″ _module_preset=”default” header_3_text_color=”#333333″ hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″]<\/a><\/p>\n Book your breakthrough call now and get some free value straight away.[\/et_pb_text][et_pb_code admin_label=”Form Code” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”]The Challenges Growing a Service Based Business<\/h2>\n
A 6 Step Formula to Your Success<\/h2>\n
All the support you need to find success<\/h3>\n
\n
Support You Get On This Programme<\/h2>\n
Ensuring support meets your needs and budget<\/h3>\n
\n
Results You Can Expect<\/h2>\n
Client Testimonials<\/h2>\n
Book Your Free Breakhrough Call Today<\/h2>\n
Before anyone starts the Jump 2 The Big Leagues programme we ask you come on a call first. This is for two reasons, 1) to give you value up front and 2) to make sure it is the right intervention for you.<\/h3>\n