Outsourced IT support and Software Consultants
Supporting Outsourced IT Support and Software Consultants to maximize their value and secure clients who appreciate their expertise.
Do you wish your clients understood the true value of the solutions you provide?
Do you feel you deserve to be compensated adequately for the innovative solutions you deliver?
Our mission is to ensure all outsourced IT support and software consultants thrive financially, securing clients who recognize their worth, without compromising work-life balance.
Challenges in IT Support and Software Consulting
The Opportunity for Outsourced IT Support and Software Consultants
Finding Success
Strategies to differentiate yourself and thrive in the market But where do you begin?
Client Testimonials

Jo Seawright
Business Owner, The Good Biz Co
“I will admit, after having my fingers burnt a few times with so called marketing experts, I had my reservations. But Ewan had never come across as ‘salesy’ and I genuinely felt at ease with Ewan’s approach with me as a potential client. So after parting ways with our previous consultant we agreed to use Ewan on a 6m trial to see how we got on.
So glad we did. Ewan was a breath of fresh air. He is not about the gimmicks of the latest Facebook or Google Ads campaign. Ewan gave us a real insight into where we could take the business, how to position our services in the market and was quite happy to roll up his sleaves to give us some hands on help with our marketing messaging.
It was a breath of fresh air. Someone who knew the psychology, the framework required, that good marketing and good market positioning needed. It was exactly what we needed, and what I had been looking for for some time. I can happily figure out the technicalities of all the different marketing channels, what I needed help with was coming up with a succinct way of getting our message across when our service is not particularly easy to describe without pigeon-holing ourselves in the wrong ‘service’, and therefore the wrong pricing strategy.
Ewan has helped us get on to a track that is far more aligned with what we really do. The net result is having the confidence, the plan and the foresight to charge what we are really worth. It has been a game changer.”

Geoff Todd
Managing Director, Farsight Digital
“Sometimes in business you need an external, trusted advisor who can be both a sounding board and a source of expert help. I had grown my business from a solo consultant to a small digital agency, and while I had some great advisors I didn’t have anyone “on the ground” with me in the day to day, focusing me on the next priorities and helping me work through the immediate challenges.
Ewan came on board and provided that external support. I loved the way he challenged my assumptions and kept my focus on the key things that mattered most at that point in time. Our sessions together meant that important things got done that might otherwise have been left. We worked primarily on sales, moving the company’s revenue model to a more sustainable one, and making big improvements to proposals and meeting structure. Immediately the benefits of this work became clear in increased sales and revenue.
Ewan inspired me to see new possibilities by building my confidence in the value of what the business delivers. His input is a brilliant mixture of encouragement, challenge, practical help, connections and strategy. During the year I’ve had Ewan’s input and support the business has tripled in both turnover and team.
I would highly recommend working with Ewan. He practices what he preaches and always delivers value. He’s one of the good guys – honest and open, relentlessly focused, always willing to help, and a real expert in his field.”

Stuart Wilson
Search Engine Marketing Manager, Bottle Green Websites
“Our business and way of thinking has completely transformed since beginning to with with Ewan. His bespoke professional approach and friendly manner make each session informative and enjoyable.
Out with the session time, he is always available for a call or email for advice that we can trust.
I would fully recommend Ewan to anybody looking to improve and get that most out of their business.”
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Head Office
Castle Strategy
5 Deanburn Park
Linlithgow
EH49 6EZ.
Registered No. SC344865